John Swinney promises delegates 'the most comprehensive campaign we have ever fought'

The SNP will bid to reach every single internet user in Scotland over the next seven-and-a-half weeks as John Swinney promised the “largest doorstep and digital election campaign Scotland has ever seen”.

The Deputy First Minister, who is also campaign director for the Holyrood election, closed this weekend’s SNP conference by outlining plans to match their doorstep campaign with a massive digital push.

Swinney told 3,000 party members inside Glasgow’s SECC that “we don’t believe” in either safe seats or targets seats as he insisted the SNP would “fight hard to win in every seat we contest” on May 5.

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Swinney said: “As director of the election campaign, I can promise you the most comprehensive campaign we have ever fought.

“Our campaign will be built on the foundations of traditional doorstep campaigning - house by house throughout the country - that has been the hallmark of the Scottish National Party.

“But we will also add to that a stronger digital campaign to expand the scale, the scope and the reach of our message of hope and aspiration for Scotland.

“Our digital plan will have the aim of reaching every single internet user in Scotland by polling day.”